Posted October 12th, 2009 by ybo

You’ve probably heard the expression that “you can’t be everything to everybody.” Never has that statement been truer than when it comes to marketing your business. To achieve success and maintain it, today’s businesses can no longer afford to take the marketing approach of trying to be all things to all people. To truly stand out from the crowd, you need to position your company and differentiate yourself from your competition.
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Posted January 13th, 2009 by ybo

For every $1 invested in health promotion, your company can save between $3 and $5 in health and safety costs, according to the Small Business Wellness Initiative. On top of that, you’ll improve employee morale, boost company loyalty and decrease absenteeism. So what are you waiting for? Right now, in the midst of the post-holiday slump, there’s no better time to jump-start your employees’ quests for better health. Read more…
Posted December 10th, 2008 by ybo

In 2004, PrintingForLess.com, a Montana-based online commercial printing company, asked its 174 employees to switch to higher deductible insurance. And the employees welcomed the change. Why? Because the company paired the insurance with Health Savings Accounts (HSAs), giving employees more control over their health care costs and the chance to save some money. Read more…