Morale Boosters in a Down Economy

0906_morale
Times of economic uncertainty can raise employee insecurity and reduce productivity. As a result, the whole business suffers. But maintaining a positive atmosphere is easier than you might think—and you can often do so without spending a penny. Here’s how you can improve attitudes and productivity no matter what is happening with the economy.
Read more…

Filed under:Business Tips

The Negotiation Tango

negotiation
Before you can successfully seal a business deal, you need to determine the other party’s negotiating style. Here’s how to work with the four styles of negotiators to reach a win-win situation. Read more…

Filed under:Time Savers

Meet the Press

press

Getting interviewed for a news story can be one of the best ways to score publicity and spread word of your business—and it positions you as an expert in your field. “You’ll earn more credibility and become a community name,” says Jeri Cartwright, president of Cartwright Communications, LLC, in Salt Lake City.

Connecting with reporters and effectively communicating with them when they call can be tricky, but it’s definitely doable. Just follow Cartwright’s tips, and your phone will be ringing with press inquiries—not to mention potential customers—in no time: Read more…

Filed under:Marketing

Goodbye, Rolodex. Hello, High-Tech Phone Lists

Imagine never being at a loss for important dates, times and other helpful information pertaining to each of your clients and prospects. When and how should you follow up with a key client to schedule a seminar? Next Tuesday morning on the client’s cell phone. When did that insurance industry prospect say to check back about service needs? Early May, right after the prospect’s strategy presentation. And just how old is the son that the client you’re meeting with this afternoon loves to talk about? Contact-management software can help put all that information and more at your fingertips.
Read more…

Filed under:Time Savers