Nine Musts for Retaining Customers in a Difficult Economy

ninemusts

The current recession has caused businesses across the country both large and small to file for bankruptcy. Even major retailers such as Linens ‘N Things, Sharper Image and Circuit City have been affected. If your business has weathered the storm so far — congratulations. But with some economists predicting a double-dip recession on the horizon, you may not be out of the woods yet. Read more…

Filed under:Business Tips

Improve Sales by Creating a Valuable Customer Database

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Can you remember all of your customers’ habits, purchasing histories and preferences? Unless you have a photographic memory, then probably not. That’s why it’s important for most businesses to have some sort of customer database. After all, one of your business’ greatest assets is your customers. The customer database is your record of past and present sales as well as a great potential source for future income.

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Filed under:Business Tips

Customer Rewards That Get Results

Real Life Marketing

Customers love freebies. And those freebies tend to keep people coming back to your business. That’s why a rewards program can work in your favor, whether you offer a “buy 10 sandwiches, get one free” deal, send $10-off coupons to customers after they spend a certain amount or provide a 10 percent off pre-purchase discount. Read more…

Filed under:Marketing