With the boom in online activity, it’s important to keep an eye on what’s being said about your company-especially since not all comments that customers post are positive. With the right moves, that negative press won’t hurt your company—and it may even help you improve. Read more…
Leveraging LinkedIn for your small business is surprisingly simple. Put it to work for you.
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Taking orders and making reservations electronically is common business practice in many industries. So is sending an email to your customer confirming receipt of their order. If your business replies to customers’ emails to confirm orders or to acknowledge receipt of other electronic information, pause before you hit “send.” Take the time to read through your response—almost 100 percent of recipients open order confirmation emails. Personalized email responses are a business opportunity too good to pass up: They help you boost your client base by building rapport with customers.
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Want to train your employees in a cost-effective way? Many small businesses are turning to e-learning to decrease costs, and for good reason.
According to Knowledge Anywhere, a business e-learning company, a two-day instructor-led training seminar for 30 people can exceed $300,000 when travel expenses, wages and lost opportunity costs are factored in. Also, travel can be a burden on your employees.
