Get Smart: Networking vs. “Notworking”

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Is social networking distracting you from your business? Before you drown in texts, Tweets, and status updates, use these tips and tools for taking back your valuable time and making the most of the hours you spend online. Read more…

Filed under:Business Tips

Online and Offline Marketing Synergy

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Direct mail can help you score new customers; email marketing can help you hang on to them. Combine these channels, and you have a dynamic direct marketing campaign that’s apt to improve response rates and boost business. “We’re finding that it’s really important to go back to basics,” says Jamie Klemcke, director of marketing at QuantumDigital, Inc., an integrated marketing and direct mail firm in Austin, Texas. Read more…

Filed under:Marketing