Posted January 13th, 2009 by twilson
Getting interviewed for a news story can be one of the best ways to score publicity and spread word of your business—and it positions you as an expert in your field. “You’ll earn more credibility and become a community name,” says Jeri Cartwright, president of Cartwright Communications, LLC, in Salt Lake City.
Connecting with reporters and effectively communicating with them when they call can be tricky, but it’s definitely doable. Just follow Cartwright’s tips, and your phone will be ringing with press inquiries—not to mention potential customers—in no time: Read more…
Posted October 28th, 2008 by ybo
A report in the Journal of Contract Management says 71 percent of companies couldn’t find at least 10 percent of their contracts. That’s where contract management software comes in. This cost-effective resource can help you avoid legal trouble, keep your contracts in one handy spot, and save you time and money-especially as your business grows. Read more…
Posted August 20th, 2008 by ybo
Tank tops and flip flops may help beat the summer heat, but when employees start wearing extreme casual attire to the office, it’s probably time to ease into a dress code.
Read more…
Posted August 20th, 2008 by ybo
Leveraging LinkedIn for your small business is surprisingly simple. Put it to work for you.
Read more…
